HI! I’m Khatia, a Georgian 🇬🇪, multi-hyphenate creative based in NYC. My work is inspired by internet culture, blending polished branding with content that still feels personal. I'm currently working as a social media focused creative at VaynerMedia.

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After studying Advertising at the Fashion Institute of Technology, I built my experience through content creation and photography, growing into client work with brands such as OREO and Pearson. I create everything from campaign visuals and branding strategies to UGC baking videos across platforms.

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I’m drawn to the details that make content feel immersive like styling, plating, vivid color, and pacing that turns ideas into something people actually want to watch. See my personal channels below!